About

Do you remember that time you first saw Elephant Tooth Paste when you were in science class? It gave you this feeling that was somewhere between “That was so cool!” and “Can I eat that?” Although I’m sorry to tell you that you can’t eat it, because it’s made of soap, I’m here to let you know that magical feeling doesn’t have to end.
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Zach Smith is a creative strategist who doesn’t just come up with hair-brained ideas that sound impossible. He actually does them. From dating websites for fast-food companies to making videos that have amazed millions of people online, Zach takes projects from the idea to execution. 
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It’s not just about the “what if’s” it’s about the “why not’s.” Zach’s unique ability to walk the line between amazing social content and following brand values makes him truly one in a million. Well maybe more like one in a couple hundred, but who’s counting?